KUALA LUMPUR, Aug 28 (Bernama) — The ASEAN-China Centre (ACC) is intensifying its collaboration with leading media organisations across the region to enhance mutual understanding and cultural exchange as part of efforts to deepen China-ASEAN relations.
ACC Secretary-General Shi Zhongjun said the media plays a pivotal role in fostering regional understanding and cooperation.
He said the centre is working to strengthen media influence across China and ASEAN through joint seminars and training programmes on emerging industry trends.
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BERNAMA | ASEAN-China Centre Aims To Boost Relations Through Media Ties
